Introduction Search engines employ bots to read and index websites on the internet. If problems are encountered while accessing your website by the bots,crawl errors result. Even though they are not detected most of the time, they can significantly affect how websites perform on search engines. In this comprehensive guide, you will understand what crawl errors are, the effects of such errors on website rankings, different categories of crawl errors, as well as techniques to correct and prevent them. Correcting such errors is crucial to keep a healthy, viewable, and friendly website. What Are Crawl Errors? Crawl errors are encountered whenever search engine spiders are unable to reach a webpage. Crawl errors could be caused by a variety of factors such as links, server errors, incorrect redirection, andblocked resources. If a crawler is unable to fetch a page, it may result in the page not being indexed or updated. As a consequence, it will be less visible and would not be able to...
Introduction Google Search Console (GSC) is one of the most reliable tools for keyword research because it provides real search data directly from Google . Instead of guessing keywords, GSC shows exactly how users find your website, helping you uncover opportunities to improve rankings and organic traffic. Find High-Impression, Low-CTR Keywords Why High-Impression Keywords Matter High impressions mean your page appears frequently in search results, but a low CTR indicates users aren’t clicking. This is a strong signal that optimization is needed. How to Find These Keywords in GSC Go to Performance → Search Results , enable Impressions and CTR, and identify queries with high impressions but low click-through rates. How to Improve CTR Optimize meta titles and descriptions, align content with search intent, and use compelling words like best, guide, tips, or numbers to increase clicks. Sparkle Rank – SEO Insights & Growth Strategies Identify Page-2 Ranking Key...